Friday, October 12, 2007

Site setup and monetization

1. Choose the type of internet business you want to set up.

Do you want to sell physical things and then ship that merchandise to your customers?

Or do you want to sell other people’s products for a commission, while also selling advertising space on your website?

2. Set up your “store”--your website. Choose a webhost who is reliable and who offers everything you will need, at a reasonable price. How you answered number one, above, will determine how your website will look.

If you are selling actual physical merchandise from your website, then your website will look like a mail order catalog, and it will have a way for customers to pay.

If, instead, you want to be a commissioned salesperson for other businesses, then your website will consist of product reviews and a method to direct the partially sold customer to the real merchant’s website. You will also most likely display at least a few pay-per-click advertisements on your website.

3. Putting things on your website that people can read, look at, click on, and so forth, is called monetizing your website. When visitors to your website can read about things, look at things, click on things, and take other actions which will bring you an income, then your site is monetized.

All of these things take effort, research, and merchandising skills on your part, but these things are the easy part. The hard part comes next: getting potential customers to look at your stuff.

No comments: